Ecommerce Case Studies / Success / Examples
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The base premise is that the more people see your products, the better your chances of making a sale.
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You can do that by encouraging more people to visit your website via SEO and SMM,
or,
You can go where the crowds are -
Both are good strategies and you can deploy both simultaneously. However; SEO and SMM takes time to implement and start generating traffic.
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We adopted the second strategy, that is, go where the crowds are, that is, online malls or marketplaces Amazon, eBay, Walmart.
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Steps:
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Prepare your data. SKUs, UPC codes, shipping weights, dimensions, lag times, Free or Paid shipping, T&C
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Compare your pricing to those of competitors.
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Start Listing
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Start with a few products, get your feet wet.
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List accurately, ship quickly, do your best to get 5 Star ratings
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When you are ready to list in bulk, use tools like:
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Sign up for eBay‘s Global Shipping Program
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List on Amazon.ca and Amazon.mx
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Without increasing or broadening your product line, you can significantly increase your sales by simply getting in front of more people.
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Good Luck!
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