Mar 042018
 

By BloggerKhan

My profession is Management and Marketing and it revolves around outsourcing, ecommerce and marketing on the internet. Wise men say identify what you are passionate about and then see if ...

  1. Ecommerce presents a whole world of potential customers. It can be very lucrative.
  2. You should sell on Marketplaces like eBay, Amazon, Walmart and others to further enhance your earning potential.
  3. Just like good people, there are bad people who are lurking to take advantage of weaknesses in the system.
  4. You will face fraud – sooner or later. In fact you will often face fraud.
  5. While you must take all the precautions that are suggested by your bank and payment processor like PayPal etc., you will still get defrauded.
  6. If you get a massive hit, you may not be able to recover from that.
  7. How to avoid that?
    1. Figure out how much of a risk you can handle. That is a figure that may hurt you but not run you out of business.
    2. Let’s say that figure is $2,500
    3. On your own website, manually process such orders. Ask the customers to send a wire transfer or certified check before you will ship.
    4. On Marketplaces, it is harder to control. If you get orders for large ticket items and then keep canceling them, marketplaces would lower your rating. Also, if on a marketplace if you ask a customer to send a wire transfer, the marketplace will suspend you because they think you are circumventing their commission.
    5. We use a service called http://uploadmyproducts.com to block products that are over our risk threshold, in this example $2,500. We get data feeds from distributors all day long but we don’t have to worry. We setup once and the software keeps blocking such high ticket items from being listed on marketplaces.
    6. Do we lose some business this way? Certainly. But we minimize the risk of being brought to our knees by fraud.
    7. Helps us manage risk for our long term survival and success.

Ecommerce can be very lucrative. However; you must protect yourself and don’t take a risk that you cannot recover from.

Good Luck!


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Mar 032018
 

By BloggerKhan

My profession is Management and Marketing and it revolves around outsourcing, ecommerce and marketing on the internet. Wise men say identify what you are passionate about and then see if ...

  1. Marketplaces like eBay, Amazon, Walmart are big – you are not
  2. Companies with trademarks to protect are also generally big and have lawyers – you don’t
  3. Marketplaces have their own rules – whether you like them or not, you have to play by their rules
  4. If they don’t want you to sell what they consider weapons, don’t. You may think it is a small knife but if they think it is a weapon, they are right, you are not.
  5. If they don’t want you to sell what looks like a confederate flag, don’t.
  6. If they restrict your account or close it – you can be in serious financial trouble.
  7. Avoid the wrath of marketplaces and save your account
  8. Block what needs to be blocked for a specific marketplace – why lose all sales
  9. Use a service like UploadMyProducts.com to block based on:
    1. Distributor
    2. Manufacturer
    3. Category
    4. Product:
      1. Title
      2. SKU
      3. GTIN
    5. Keyword

Play it safe, stay within the rules and maximize your chances of success.

Good Luck!


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